Cheetah Digital is a cross-channel customer engagement solution provider for the modern marketer. The Cheetah Digital Customer Engagement Suite enables marketers to create personalized experiences, cross-channel messaging, and loyalty strategies, underpinned by an engagement data platform that can scale to meet the changing demands of today’s consumer. Many of the world’s best brands, including Neiman Marcus, Hilton, Walgreens, and Williams-Sonoma trust Cheetah Digital to help them drive revenue, build lasting customer relationships, and deliver a unique value exchange throughout the entire customer lifecycle.

Sparkfly and Cheetah Digital integrate to support real-time bi-directional integration for loyalty member tracking and 1:1 offer/reward distribution, validation and redemption. This includes a Sparkfly real-time bi-directional integration to POS to support all loyalty functions and to provide individual customer purchase data to support future segmentation and personalized retargeting.