HubSpot

HubSpot (NYSE: HUBS) is the customer platform that helps businesses connect and grow better. HubSpot delivers seamless connection for customer-facing teams with a unified platform that includes AI-powered engagement hubs, a Smart CRM, and a connected ecosystem with over 1,500 App Marketplace integrations, a community network, and educational content. Learn more at www.hubspot.com.

Sparkfly and Hubspot integrate to create a complete customer engagement ecosystem including intelligent messaging (Email, SMS), offer management, and loyalty programs. Hubspot ability to distribute Sparkfly’s 1:1 offer and reward codes to known members within their customer database allows for end-to-end tracking of purchase and non-purchase behaviors. The data collected is leveraged by marketers to create smart segments and journeys that trigger next best communications and offers maximizing customer engagement.