There’s a narrative circulating among restaurant brands that’s holding them back: “We’re not a discount brand.” I hear it often from executives who worry that promotions will train their customers to only visit when deals are available, eroding both margins and brand perception. … Read More
PRESS
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As part of our mission to accelerate meaningful digital innovation for retailers, the Sparkfly team is frequently featured as retail technology subject matter experts in the press. If you’re a member of the media and would like to get in touch, email us at press@sparkfly.com.
Sparkfly’s Press Materials
Sparkfly in the News
The Discount Paradox: Why Strategic Offers Are Not Optional Anymore for Restaurants
Are Behavior-Based Rewards the Future of QSR Loyalty?
The company posted a 30 percent revenue increase year-over-year, while maintaining an exceptional 98.6 percent client retention rate and a 99.4 percent revenue retention rate. … Read More
Sparkfly Hits Growth Milestone, Expanding to Over 18K Locations
The company posted a 30 percent revenue increase year-over-year, while maintaining an exceptional 98.6 percent client retention rate and a 99.4 percent revenue retention rate. … Read More
Sparkfly Expands to Over 18,000 Locations, Posts 30% Growth in 2024
Sparkfly, an award-winning retail technology solutions company, today announced significant growth and performance achievements for 2024. … Read More
Restaurants, Here’s Your Recipe for Building a Best-in-Class Tech Ecosystem
In the high-pressure, low-margin restaurant industry, your tech stack is the lifeblood of your business. It drives customer value, streamlines operations, and sets the foundation for scalable growth. … Read More
How Costa Vida Drives Fresh Customer Engagement
Sparkfly, an award-winning retail technology solutions company, shared results from its partnership with Costa Vida Fresh Mexican Grill, highlighting significant improvements in the restaurant brand’s customer engagement and loyalty initiatives. … Read More