Gilbarco

Gilbarco’s Passport® POS system is designed to meet the unique needs of c-stores and other fuel retail sites. Gilbarco has installed over 40,000 convenience store POS systems across the U.S. with the most reliable convenience store equipment available.

Sparkfly and Gilbarco integrate to create a real-time bi-directional connection supporting offer validation and redemption of any offer distributed through any digital or print channel through the use of Sparkfly’s Offer Management Platform. This closed loop tracking of offer codes enables a merchant’s ability to analyze campaign results and optimize as needed in real-time to maximize campaign ROI. Merchants can leverage the individual customer purchase data to support future segmentation and personalized retargeting.