Navigating the Future of Loyalty: Innovative Strategies for Engagement, Rewards and Unveiling the Differences Ahead Navigating the Future of Loyalty: Innovative Strategies for Engagement, Rewards and Unveiling the Differences Ahead
Author Archives: Sparkfly
The Future of Fast Casual is Personal for Chipotle
https://www.youtube.com/watch?v=sLL9eWQqcEk At this year’s IndustryNow’s QSR Summit in Chicago, Sparkfly’s Jon Greenlee sat down with Jason Scoggins, Senior Director of Customer Activation at Chipotle, to discuss the restaurant industry’s digital transformation, Chipotle’s customer-centric approach, and the pros and cons of … Read More
Chipotle’s Recipe for Success: A Customer-Centric Digital Evolution
Driven by a desire to serve up simple ingredients with a seamless experience, Chipotle has undergone a significant digital transformation over the past few years, establishing itself as a leader in customer loyalty with over 40 million rewards members. This … Read More
How to Inspire Long-term Loyalty
Discounts may attract a moth to a flame, but they’re just a flash in the pan when it comes to true brand loyalty. If you’re looking to build a lasting loyal customer base, you have to look beyond the transaction … Read More
Industry Innovator: TapOnIt
Sparkfly’s platform was designed to seamlessly integrate with a variety of partners so that we can create a completely customized marketing experience for our customers and a state-of-the-art experience for their customers. They deserve every cutting-edge innovation we can give … Read More
The State of Loyalty
As customer expectations continue to evolve and tech innovations change the loyalty landscape, it’s more important than ever for brands to understand the dynamics driving brand loyalty and engagement so they can keep their customers connected and invested. That’s why … Read More