Author Archives: Sparkfly

Chipotle’s Recipe for Success: A Customer-Centric Digital Evolution

Driven by a desire to serve up simple ingredients with a seamless experience, Chipotle has undergone a significant digital transformation over the past few years, establishing itself as a leader in customer loyalty with over 40 million rewards members. This … Read More

How to Inspire Long-term Loyalty

Discounts may attract a moth to a flame, but they’re just a flash in the pan when it comes to true brand loyalty. If you’re looking to build a lasting loyal customer base, you have to look beyond the transaction … Read More

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Sparkfly and Olo Team Up to Revolutionize Guest Engagement

Industry Innovator: TapOnIt

Sparkfly’s platform was designed to seamlessly integrate with a variety of partners so that we can create a completely customized marketing experience for our customers and a state-of-the-art experience for their customers. They deserve every cutting-edge innovation we can give … Read More

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Dynamic offers done right: Why Wendy’s was on the right track

The State of Loyalty

As customer expectations continue to evolve and tech innovations change the loyalty landscape, it’s more important than ever for brands to understand the dynamics driving brand loyalty and engagement so they can keep their customers connected and invested. That’s why … Read More

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Sparkfly Triumphed in 2023, Receiving Multiple Awards for Company Growth, Innovation and Customer Experience in Collaboration with Chipotle, Bojangles

Sparkfly propels to the forefront of retail tech with customer engagement innovations

From Bots to Bowls: The AI Evolution Reshaping Fast Dining Experiences

Cybertrucks, music generated from brain waves, and shoppable TV. 2023 has unquestionably ushered in its fair share of technological advancements, with none more omnipresent than everyone’s new favorite phrase: AI. As artificial intelligence carries on its campaign for global domination, … Read More

Drive-Thrus: The Fast Lane to QSR Customer Satisfaction

If you said that drive-thrus have come a long way since their debut, you’d be making the biggest understatement since you told your spouse you only wanted one French fry. Today, drive-thrus are more than just a place to grab … Read More