Author Archives: Sparkfly

Driven by a desire to serve up simple ingredients with a seamless experience, Chipotle has undergone a significant digital transformation over the past few years, establishing itself as a leader in customer loyalty with over 40 million rewards members. This … Read More

Discounts may attract a moth to a flame, but they’re just a flash in the pan when it comes to true brand loyalty. If you’re looking to build a lasting loyal customer base, you have to look beyond the transaction … Read More

Sparkfly’s platform was designed to seamlessly integrate with a variety of partners so that we can create a completely customized marketing experience for our customers and a state-of-the-art experience for their customers. They deserve every cutting-edge innovation we can give … Read More

As customer expectations continue to evolve and tech innovations change the loyalty landscape, it’s more important than ever for brands to understand the dynamics driving brand loyalty and engagement so they can keep their customers connected and invested. That’s why … Read More

Cybertrucks, music generated from brain waves, and shoppable TV. 2023 has unquestionably ushered in its fair share of technological advancements, with none more omnipresent than everyone’s new favorite phrase: AI. As artificial intelligence carries on its campaign for global domination, … Read More