It can be easy to put your customer acquisition strategy on autopilot, relying on print and email marketing to reach and engage new customers. Does your strategy consist of blasting your customers with generic messaging through basic communication channels? Have … Read More
Author Archives: Sparkfly
[Hospitality Technology] Restaurant Marketing Vet Weighs in on Build vs. Buy Debate
How Does Your Brand’s Digital Ecosystem Rank?
A fully integrated digital ecosystem has the power to deliver an exceptional customer experience, increase loyalty and drive incremental revenue. Have you ever wondered how your brand’s digital ecosystem ranks? Or what the next best step is in achieving a … Read More
[Hospitality Technology] Top Women in Restaurant Technology: Innovator Powers Digital Transformation Strategies for 65+ Brands
[Whitepaper] Digital Marketers: Future-Proof Your Restaurant Brand
This white paper provides a roadmap to help you understand and navigate the digital strategies that are required to meet modern consumer expectations.
[Authority Magazine] How Catherine Tabor of Sparkfly tackles the extreme work life balance of being a woman in STEM during COVID-19
We’re Hiring: Customer Technical Support and Dev Ops Engineer
Sparkfly is a SaaS platform that supports an array of well-known merchants, helping them achieve new levels of success with their use of offers or promotions to drive revenue growth. Sometimes the merchants run into usage issues or more complex … Read More
Team Spotlight: Allison McGinley, Vice President of Professional Services
Get to know Allison McGinley, our Vice President of Professional Services. Where are you from? Atlanta, Georgia What is your role at Sparkfly? My title is Vice President of Professional Services, but my role is to connect and enable our … Read More
Reignite Customer Brand Loyalty with Contact Center Offers
When a customer has a negative experience with your brand, your customer service team works hard to address the issue and re-engage the customer, often with an appealing offer to create a positive interaction. But if sending the offer is … Read More
Team Spotlight: Jon Greenlee, Vice President and General Manager, Hospitality
Get to know Jon Greenlee, our Vice President and General Manager of Hospitality. Where are you from? Kansas City Education University of Missouri – Kansas City, Bachelor of Business Administration (BBA) MidAmerica Nazarene University, Master of Business Administration (MBA) Franklin … Read More