The rise of data, big and small, has transformed every moment of our lives for decades. We check Google Maps for the best route, our smart watches for our heart rate and oxygen levels, and online restaurant reviews before booking … Read More
Author Archives: Sparkfly
[Whitepaper] 3 Lessons On Revolutionizing Restaurant Loyalty
Driving engagement at every stage of the customer lifecycle is critical for QSRs, or they risk getting left in the dust. In this whitepaper, learn how leading nationwide brands like Chipotle, First Watch, and more have improved their customer experience … Read More
3 Tips for QSR Digital Transformation from Bojangles and Checkers & Rally’s
Digital transformation for QSRs isn’t something that just happens. You must dedicate time, resources, planning, testing, and collaboration to ensure you’re implementing a digital strategy that aligns with your restaurant’s strategic goals, customer preferences, and technology infrastructure. And, choosing the … Read More
Traditional Restaurant Loyalty is Limiting: How Restaurants Make an Impact Through Every Stage of the Customer Lifecycle
Today’s quick services and casual dining patrons have evolved significantly beyond the restaurant punch card. Even with the influx of app-based loyalty programs over the past 10 years, many haven’t kept pace with evolving consumer preferences and tastes. In 2022, … Read More
Restaurant Loyalty Apps: Improve Customer Engagement and Retention
Customers have more options than ever before when they’re deciding on where to get a meal these days. That abundance of decisions means that it’s harder than ever for restaurants to remain top-of-mind when their customers are hungry and making … Read More
How an Integrated Tech Stack Drives Data-Driven Customer Experiences for Retailers
More is not always better, especially when it comes to your tech stack. While new technologies can arm retailers with important insights, having too many tools can be time and resource intensive. And, if systems don’t communicate with each other, … Read More