Inflation, gas prices, a lack of consumer confidence…oh my! Restaurants are in the middle of a perfect storm as they continue to recover from the pandemic, tackle today’s uncertainty, and of course, work tirelessly to attract and retain loyal customers. … Read More
Author Archives: Sparkfly
Digital Ordering Demands Aren’t Going Anywhere – Can Your Restaurant Tech Handle Them?
The weight of COVID’s stay-in-place edicts could have completely crushed the restaurant industry — if not for the massive upswing in digital ordering innovation. From burritos to burgers and everything in between, brands that perfected their digital pivot with seamless … Read More
The Rise of NFTs is Restaurants’ Newest Recipe for Success
Chipotle. McDonald’s. Panera. What do these large restaurant chains have in common? Aside from traditionally dominating market share, they have also entered the new digital frontier by embracing the metaverse and non-fungible tokens (NFTs) as a part of their next-gen … Read More
Recipe for Success: How Payment Solutions Are Expanding to Meet Both Brand and Consumer Needs
The rise of digital in every industry may have gotten a huge boost from the pandemic, but as we slowly put COVID behind us, it shows no signs of slowing down. In fact, the ease of seamless technology solutions — … Read More
Bon Voyage! Restaurants Should Follow in Travel’s Customer Experience Footsteps
What makes a travel experience unforgettable? A number of factors come into play, including getting your personal preferences met and having all of your wants and needs fulfilled in a seamless and simple way. The same question and answer applies … Read More
Let’s Get Physical! In-Store Experiences Matter Now More Than Ever
Remember when people once believed going to an office was the only way to work? Even before the pandemic, that bubble started to burst as the rise in work-from-home situations started to take hold. Since then, that form of employment … Read More
Brands Beware! Consumer Purchasing Patterns You Need To Know Now
What do consumers desire? It’s an old-age question that all brands struggle with, and continue to obsess over, throughout their lifetime. Consumer purchasing patterns can change on the drop of a dime depending on a range of reasons (see global … Read More
We’re Getting a Spark of Innovation From Our Growing Team
The Sparkfly team has big goals for 2022, and to help us accomplish them, we’ve added two experts. Kent Carpenter has over two decades of experience in sales for national and international enterprises, including strategic consulting work with retailers. As … Read More
Our Take — and 4 KeyTakeaways — From Restaurant Leadership Conference
As a Gold sponsor at the recent Restaurant Leadership Conference (RLC) in Phoenix, AZ, Sparkfly enjoyed a front-row seat to all of the insights and inspiration industry experts shared with 1,350 top-tier restaurant professionals. The event theme —“The Path Forward”— … Read More