Author Archives: Sparkfly

The Customer is Always Right, But That Technology May Not Be

Welcome to 2022 — where new digital conveniences give us the power to buy practically anything with the tap of a finger, but where the age-old phrase “The customer is always right” is still the mantra. Every retailer is in … Read More

[FSR Magazine] Texas Roadhouse Selects Sparkfly to Power Digital Guest Experience

[Digital Transactions] Eye on the POS: Texas Roadhouse Selects Sparkfly for Offers; Merrco’s POS System Marks U.S. Entry

Life Beyond Loyalty Programs: The Evolution of Consumer Engagement

We’re always advocates of thinking outside the box. It’s how we find the best solution to meet each client’s specific needs. While loyalty programs are an important part of that formula, we also know there are innovations that will expand … Read More

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[Forbes] Life Beyond Loyalty Programs: The Evolution Of Consumer Engagement

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[BusinessWire] Texas Roadhouse Partners With Sparkfly to Modernize Its Digital Dining and Guest Engagement Experience

[Yahoo Finance] Texas Roadhouse Partners With Sparkfly to Modernize Its Digital Dining and Guest Engagement Experience

Sparks of Innovation for Retail Technology — A Look Back at 2021

At the beginning of 2021, the retail industry was past the initial triage from the pandemic but was still largely in a reactive mindset. After all, brick and mortar was forever changed, and customers’ digital expectations were skyrocketing higher by … Read More

Retail in 2022 — Keep Your Foot on the Gas Pedal

If you’re like most retailers, merchants, and restaurants, you’ve had your foot firmly on the gas pedal since the pandemic upended the way people live, work, and spend money. As we get ready to turn the calendar to 2022, easing … Read More

Reimagining Loyalty With an App-Less Strategy

If you want to maximize your most loyal customers and keep up with the industry leaders that have an ever-growing digital footprint, you need an amazing app, right? Not necessarily. Loyalty programs aren’t one-size-fits-all, so before you invest in the … Read More