News & Press

Sparkfly & PlayOn link school sports to retail data

The partnership connects Sparkfly’s sophisticated real-time attribution and offer management technology with PlayOn’s nationwide high school sports ecosystem—spanning digital ticketing, live streaming, and sports data across more than 27,000 schools—creating an acquisition channel that’s both measurably effective and authentically community-driven. … Read More

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Sparkfly Announces Strategic Partnership with PlayOn Sports

The partnership connects Sparkfly’s sophisticated real-time attribution and offer management technology with PlayOn’s nationwide high school sports ecosystem—spanning digital ticketing, live streaming, and sports data across more than 27,000 schools—creating an acquisition channel that’s both measurably effective and authentically community-driven. … Read More

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The Discount Paradox: Why Strategic Offers Are Not Optional Anymore for Restaurants

There’s a narrative circulating among restaurant brands that’s holding them back: “We’re not a discount brand.” I hear it often from executives who worry that promotions will train their customers to only visit when deals are available, eroding both margins and brand perception. … Read More

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Are Behavior-Based Rewards the Future of QSR Loyalty?

The company posted a 30 percent revenue increase year-over-year, while maintaining an exceptional 98.6 percent client retention rate and a 99.4 percent revenue retention rate. … Read More

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Sparkfly Hits Growth Milestone, Expanding to Over 18K Locations

The company posted a 30 percent revenue increase year-over-year, while maintaining an exceptional 98.6 percent client retention rate and a 99.4 percent revenue retention rate. … Read More

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Sparkfly Expands to Over 18,000 Locations, Posts 30% Growth in 2024

Sparkfly, an award-winning retail technology solutions company, today announced significant growth and performance achievements for 2024. … Read More

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Restaurants, Here’s Your Recipe for Building a Best-in-Class Tech Ecosystem

In the high-pressure, low-margin restaurant industry, your tech stack is the lifeblood of your business. It drives customer value, streamlines operations, and sets the foundation for scalable growth. … Read More

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How Costa Vida Drives Fresh Customer Engagement

Sparkfly, an award-winning retail technology solutions company, shared results from its partnership with Costa Vida Fresh Mexican Grill, highlighting significant improvements in the restaurant brand’s customer engagement and loyalty initiatives. … Read More

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Sparkfly and Costa Vida Team on Loyalty Growth

Sparkfly, an award-winning retail technology solutions company, announced results from its partnership with Costa Vida Fresh Mexican Grill, highlighting significant improvements in the restaurant brand’s customer engagement and loyalty initiatives. … Read More

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Costa Vida Drives Fresh Customer Engagement Through Sparkfly Partnership

Sparkfly, an award-winning retail technology solutions company, today announced results from its partnership with Costa Vida Fresh Mexican Grill, highlighting significant improvements in the restaurant brand’s customer engagement and loyalty initiatives. … Read More

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