We are thrilled to announce that CEO/Founder, Catherine Tabor, won the Innovator Award as part of the 2020 Top Women in Restaurant Technology Awards.
The Innovator Award is presented to women who are forward thinkers and who have executed on tools and strategies to transform the restaurant technology space in a positive manner by creating or deploying emerging technologies that reimagine how things are done while paving the way for future technologies.
Catherine was chosen as a winner by exemplifying:
Innovation: Doing exciting work in restaurant technology, permitting and encouraging innovation by enabling or embracing a culture of creativity
Leadership: Initiating and developing change through guidance
Accomplishment: Exceptional performance and service
Results: Efforts impacting operations, sales, business or the industry as a whole
Catherine was selected as a winner by Hospitality Technology magazine and members of its Research Advisory Board and was honored during an awards program on March 10, 2020 at the 25th annual MURTEC (Multi-Unit Restaurant Technology Conference) at The Paris in Las Vegas. Catherine will be profiled in the April 2020 issue of Hospitality Technology.
For the past 10 years, Catherine has served as the Founder and CEO of Sparkfly, an offer management platform that helps restaurant marketers improve customer acquisition and loyalty programs by connecting real-time consumer behavior with online and in-store sales. She has worked with more than 65 retail and QSR brands, powering more than 10,000 locations with more than 100 million transactions. The company’s growth trajectory has increased dramatically over the past year, with record quarter over quarter revenue and bookings growth that is leading to the largest hiring demand the company has faced.
The business question Catherine believes Sparkfly has solved is, “How can merchants and restaurants transform their legacy retail POS systems and investments into an asset that powers digital and in-store marketing programs?” She knows that the industry’s point solution approach doesn’t work. What she has built required extensive POS expertise, agile technology, vast digital and marketing experience and an innovative market approach for QSRs and retailers.
Her goal is to enable QSRs and retailers to achieve growth via digital enablement and intelligence. She was recently named one of the Top 10 Women in SaaS for her proven success in powering QSR and retail clients’ digital transformation strategies and programs.
Catherine is a well-rounded and passionate individual who gives back to her community. She has served on the boards of the Woodruff Arts Center and the Board of Visitors at The University of Georgia. She also gives voice to other women in the industry by covering their passions, expertise and successes via contributed pieces in Fast Company, YSF, etc. She has also just been selected to be a Forbes Contributor to share insights on the ever-changing dynamics in the QSR and retail digital transformation space.