Author Archives: Sparkfly

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[QSR Uncut: A Podcast from QSR Magazine] Krystal’s Mission to Win Back Customer Loyalty on Apple Podcasts

[Advertising Week] 3 Tips to Generate Customer Loyalty in an Economic Turndown

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Don’t Let Inflation Deflate Restaurant Profits – 3 Tips To Build Customer Loyalty

With a volatile stock market, soaring inflation, and a looming recession, consumers are scrutinizing what’s a want versus a need. Unfortunately for the foodservice industry, eating out is one of the first luxuries that price-conscious consumers cross off their lists.  … Read More

Out of Their Car & Into Your Door: How C-Stores Keep Customers Coming Back

C-stores give the modern shopper precisely what they want: convenience. Literally, that’s what the “C” stands for. Delighting convenience-obsessed consumers propelled many shops out of financially bleak pandemic times. In 2021, c-store gross profits jumped 4.7% year-over-year to nearly $120 … Read More

[Whitepaper] From Boomers to Zoomers – Drive Retail Loyalty Across Every Generation

Dive into the generational divide and learn how to create experiences that boost your business with customers of all ages.

[The Changeup Podcast] Featuring Catherine Tabor, Founder & CEO at Sparkfly

Spread Good Cheer & Good Deals – 5 Ways Retailers Can Capture Holiday Revenues

Holiday shoppers aren’t letting a turbulent economy steal this season’s cheer. With inflation rates that haven’t been this high in 40 years, 83% of consumers plan to adjust their holiday shopping to account for the state of the economy — … Read More

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[QSR Magazine] Krystal Forms Partnership with Retail Tech Solution Sparkfly

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[Forbes] 16 Helpful Ways Company Leaders Can Support Their Tech Leader And Team

The Restaurant Industry Reimagined — 3 Top Takeaways from FSTEC 2022

The greatest tech innovations of today mold the restaurants of tomorrow – which is why the Sparkfly team was so excited to head to Grapevine, Texas, for FSTEC 2022. This premier food-tech event focused on how technology and restaurants connect, … Read More