When we tell marketers about Sparkfly’s Offer Management Platform and how we help improve customer acquisition and loyalty programs by connecting real-time consumer behavior with online and in-store sales,...
“Some entrepreneurs are lucky and some entrepreneurs are smart. Catherine Tabor is both.” Catherine Tabor was recently featured in Forbes, “Luck And Smarts Help This Entrepreneur Succeed,” in a...
Street Fight’s Mike Boland recently interviewed our CEO/Founder Catherine Tabor on the Heard on the Street podcast. In the podcast, Catherine shares: Her story as a serial entrepreneur How...
Sparkfly founder and CEO Catherine Tabor and Chipotle’s vice president of digital strategy and product Nicole West, were recently featured on Alan Hart’s Marketing Today podcast to share the...
Sparkfly is delighted to share that CEO and Founder Catherine Tabor was named to The Top 50 Women Leaders in SaaS of 2019 by The Software Report. The Software...
We are thrilled to announce we were named a Street Fight Innovator Award Finalist for Innovator of the Year. Street Fight is designed to share news and insight on...
Digital is transforming how Quick Service Restaurants (QSRs) do business and stay competitive. We live and breath digital and collaborate with some of the top QSRs on their digital...
For any business, customer loyalty is paramount. Traditional business wisdom suggests that it can cost at least five times as much to acquire a new customer as it does...
Social media usage has become a significant part of everyday life for many consumers, with 69% of U.S. adults using at least one social media site (Hootsuite). As digital...
Newport Beach, CA, and Atlanta, GA — Chipotle’s (NYSE: CMG) partnership with Sparkfly has enabled key marketing program growth and innovation. Sparkfly’s foundational technology has supported Chipotle in creating...
Newport Beach, CA, and Atlanta, GA — Chipotle’s (NYSE: CMG) partnership with Sparkfly has enabled key marketing program growth and innovation. Sparkfly’s foundational technology has supported Chipotle in creating...
Statistics show that consumers are increasingly looking for deals and offers when making purchasing decisions. When shopping for clothing, 94% of American woman say they seldom buy clothing unless...
A local Italian restaurant runs an advertisement with a Buy 1 Get 1 offer on Facebook. They also send the same offer through email and in the weekly local...
It can sometimes feel like your marketing results are out of your control. But what if there was an easy way to manage, evaluate and improve your marketing campaigns...
For decades, restaurants have been forced to cobble together POS solutions that keep up with modern technology while also accommodating the latest fads, trends and third-party platforms. But if...
Sparkfly is proud to introduce Journey 121 as an ALLY Solutions Partner in the Sparkfly ALLY network. Journey 121 unlocks the power of your customer data, connecting the dots...
By: Catherine Tabor I believe being underestimated can be a huge asset. Good thing, considering I have been underestimated practically every day of my career. Being underestimated often means getting ignored....
It can be hard for a brand to predict what message is going to be most effective in a marketing campaign, especially when your consumers are spread across a...
Sparkfly is proud to introduce Valassis Digital as an ALLY partner in the Sparkfly ALLY network. Valassis Digital uses patented technology to analyze intent and location signals and match...
You may have a hunch that there are a few snags with the way your online purchasing and offer management work together. But do you truly understand the significant...
If you’re thinking about coupons, offers and promotional codes as merely a way to get people in the door, we want to challenge you to think bigger about the...
We’ve all been there. The awesome deal that draws you in, but when it’s time to check out and redeem your coupon, suddenly there’s a glitch. It could just...
Big news: our Sparkfly ALLY Marketing Program has launched, and we’re ready to showcase partner businesses in a whole new way. The ALLY Marketing Program harnesses the power of...
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